Nellie Clowers asked 2 months ago
online shopping sites top 7 Shopping Figures For the UK
Since its humble beginnings the market for online retail has grown steadily. This is evident especially in the UK, where ecommerce represents 20% of retail sales.
Many people shop online to research brands before making a purchase and 45% of them prefer to “buy online, then pick up in store”. This is a shift in consumer behavior that brick-and-mortar stores should be aware of.
1. Online retail sales in the UK
It’s not difficult to see that sales of online retail in the UK have seen a significant increase in the last few years. In fact, according to data from 2023, the B2C e-commerce market is set to hit almost $120 billion by the year 2023. This growth is fueled by changing consumer shopping habits and the adoption of digital transformation technologies by retailers. As a result, bricks and mortar stores are seeing a decline in popularity as more shoppers turn to online retailers for their purchases.
In order to do this, it is important that both pureplay and omnichannel retailers understand what draws shoppers to purchase online. To help you understand this, we’ve compiled an assortment of sales figures and other statistics that are both eye-opening and shocking.
Fashion is the most popular retail industry in the UK with 28 percent of all ecommerce sales. This is likely due to the availability of a larger variety of items and the ease of trying on clothes without leaving the house. Electronics comes in second, with 16% of the sales made through e-commerce. This is probably due to the constant demand for new gadgets and a desire to stay up-to-date with most recent technology. Hobbies and leisure products are also a popular purchase online, accounting for 15% of all online sales.
When asked about the reason they shop online, 57% cited convenience. This is followed by 48% who mentioned price comparison and 37% indicated they were seeking special discounts or offers. These results indicate that UK consumers are less influenced by price than their European counterparts and are more focused on convenience and a wide range.
2. Online shopping in the UK
Shopping online is becoming regular part of the lives of many UK customers. About half of UK residents aged 65 and older have made a purchase online in the past year. Shoppers can choose from a variety of payment options, and decide when and how they want their items delivered.
There are many reasons to shop online among them, the most common include convenience price, availability, and price. In fact 57% of online shoppers mention convenience as the primary motive behind their shopping. Additionally, 48% of them cited lower prices while 37% cited a wider selection of choices.
UK consumers are also becoming more environmentally conscious in their shopping online. For example 79% of UK online shoppers report recycling boxes and other packaging materials that they use in their purchases. They can take action if their orders are not packaged in an eco ecologically friendly way.
Some customers want to make their online shopping experience more personal. They are not just trying to reduce their environmental impact, but also to reduce their carbon footprint. For instance, 35 percent of UK consumers have purchased clothing, footwear, and accessories from a retailer who stores their size information. This allows them to avoid the return process and to get what they want quicker.
Interestingly, UK consumers are reported to be more likely to wait for their online orders than they were during the pandemic. This could be due to the fact that British shoppers are more accustomed to the longer delivery time and know the length of time it takes to receive an item in the mail.
3. Online shopping in the UK depending on age group
Shopping online is a huge hit in the UK. The most sought-after purchases are clothes and accessories followed by groceries and then media like movies and music. Shopping online is extremely popular in the UK particularly during the annual Black Friday sales and Christmas sales. These events are very convenient for consumers. It is also simple to compare prices and Online Shopping Figures Uk products on the internet when making these kinds of purchases.
It is crucial to understand that online shoppers are a diverse group. This is why it is crucial for e-commerce businesses to know what their target audience is seeking when they purchase products. It is also essential to know how long each group of shoppers spends online. The younger generation, for example, is more likely to use mobile devices to shop than any other group. This is because this age group is very time-poor and will use multiple devices to complete online tasks.
The older generation are, however, likely to have more shrewd buying habits and are less influenced by the online ads. They also prefer visiting high-end stores to experience products before making a final decision. But this doesn’t mean that they will not buy online because the convenience and ease of use of online shopping is extremely appealing to them.
Another important aspect to take into consideration when it concerns online shopping is that older generations are more likely to demand and demand free delivery on all of their purchases. In addition they tend to drop their shopping carts if they think that shipping costs are excessive. In addition, 61% of those over 55 say they’ll add additional items to their shopping carts in order to meet a free delivery threshold.
4. Online shopping in the UK in accordance with gender
In the UK, men and women are equally likely to shop online. Women are more likely than men to make big purchases, such as electrical and furniture. Both groups are more likely to buy fashion products, home and garden items as well as consumer electronics and cosmetics and health products.
In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. According to research 70% of shoppers were affected by the response of retailers to the COVID-19 crisis. 69% of these consumers looked for brands that supported and were in close contact with their local community.
The most sought-after online purchasing items in the UK are clothing and shoes. In fact, 62% of British women who shop online will purchase these items by the year 2020. However, online sales aren’t restricted to the clothing sector with a wide range of other products available such as kitchenware, jewellery, and sports items.
This is why online shopping is becoming increasingly popular as a method to get the best deals on these items. In fact, some experts predict that ecommerce sales will account for nearly one third of all retail sales by 2024.
While some retailers are struggling to deal with the rise in online shopping, others are flourishing. Particularly the rise of online sales for health, fashion, beauty as well as gardening and home and consumer electronic.
In the future, online shopping for these items is expected to continue to grow. As the number of people who use the internet is growing, it is expected that online shopping will become more popular in the future. With the increasing popularity of this method of shopping, it is important for retailers to ensure their websites are optimized for mobile devices and that they offer an easy and secure checkout process.
5. Online shopping in the UK by region
The UK is a major European online marketplace. When shopping online shopping uk, the UK’s consumers are influenced primarily by price, convenience and a variety of products. These factors make it a great opportunity for retailers to build their online presence and provide an effortless shopping experience online.
During the COVID-19 pandemic, online sales grew significantly as consumers opted for safe and convenient alternatives to instore purchases. This trend has continued after the pandemic, as consumers continue to embrace shopping online as an alternative.
Online shopping is a major portion of the UK retail market Some estimates suggest that it will account for one-third of all retail sales by 2024. This growth is fueled by the growing popularity of e-commerce among consumers and advancements in technology.
In the UK 57% of shoppers who shop online mention convenience as the primary reason they shop online. The 48 percent who claim it’s easier to find bargains and special deals, and the 37% who say that there’s a greater selection of merchandise available online Shopping figures uk are behind. This contrasts with Europe, where a greater proportion of shoppers said that lower prices were the main reason behind their purchase online.
Consumers are also willing to try new brands and products when they shop online. Online shoppers are open to trying new brands and products. Half of them are willing to do so when they shop on marketplaces such as Amazon. Pay-as-you-go checkouts are a common choice for UK shoppers with 29% of online shoppers using a buy now pay later option in the last year.
A solid return policy for online purchases for the UK is also a crucial aspect of ecommerce. A majority of online buyers (59 percent) check the return policy of the retailer prior to buying, and nearly half expect retailers to arrange and pay for return shipping.